I’m sitting here imagining a duck in the middle of a big Greek road, as we drive ever closer towards it in our hire car. “It’s not moving!” I shout, panicked. “Quick! Pap ya horn and scare it out of the way!”
No, I haven’t gone mad, and it isn’t some strange nightmare. It’s an example of keyword vocabulary learning, popularised from the 1980s onwards by Michael Gruneberg and his Linkword system. It’s the reason I haven’t forgotten the Greek word for duck – πάπια (papya) – since I learnt it from one of his books in the late 90s.
The idea is simple. You find a word or phrase in your native language, which sounds similar to the foreign vocabulary item you’re learning. You then build a vivid mental scenario, including both the native and the target language word, like my duck example above, and spend some moments visualising it to create a strong association. If you use it for several languages, you might like to add a ‘cultural marker’ too, like setting the scene on a Greek road in my example – it helps to avoid polyglot confusion!
Do be daft
A good rule of thumb is the sillier the better, and this is for quite sound psychological reasons; memory researchers refer to salience as the degree to which certain information stands out in the mind, facilitating learning, and daft yarns like “pap ya horn at the duck in the road” fit the bill (pun intended) quite nicely. For a bit of added razzmatazz, you could try sketching out some of your funnier scenes, too, either digitally or the old-fashioned way. Anything goes to make them more memorable!
I’ve personally had a lot of personal success at vocab learning using this method (maybe because I have a slightly madcap imagination – it helps). What’s more, I’ve recommended it to family and friend, many of whom place themselves in the “but I’m no good at languages!” camp, and they’ve been impressed at how well it helps them remember, too.
Nonetheless, the technique hasn’t gained universal acceptance, and is certainly not particularly visible in formalised language teaching, such as the modern foreign language classroom. This is despite some promising results in studies such as this one from a UK school in 2002, which found that student progressed more quickly than expected when using Linkword courses as part of their language studies. In fact, Gruneberg and others have sometimes felt it necessary to defend the approach, for example, in this article from the Language Learning Journal (Aug 2007). From being quite common sights on bookshop shelves some years ago, you won’t find the original books on sale any more (although a range of apps is available on the website), making the approach a bit of a forgotten gem.
One tool amongst many
The issue is, as with all language learning techniques, that it’s not a complete system, but rather another useful tool in the array that you’ll need to learn a language. Brilliant at building stuck-fast vocabulary memories, there are a couple of obvious drawbacks:
- It doesn’t lend itself well to grammar learning (although you can use it to learn some sentence-building items, such as conjugated verbs like ‘is’, for example)
- It depends on finding good sound analogues in the native language to work – for instance, can you think of a good English keyword to build into a story for the Polish word zwycięstwo (victory)?
Nonetheless, I’m still convinced that this is a great way to build a modest vocabulary when you begin a new foreign language, supplementing the rest of your learning. Those memories I formed back in the late 90s are still holding fast!
Combine moves to power up!
What I like to do is combine it with our firm favourite flashcard software, Anki, for a double whammy. You can add a custom field to your language note types – I like to add a ‘Hint’ field, which will contain a brief ‘silly story’ to help me remember the word. You can then make this field visible in your test cards, so you get a reminder of the association every time it pops up:
There’s a decent YouTube tutorial on doing the above at this link. You can also see more about how and why I style my Anki cards in this earlier post.
So, if you’ve not come across keyword vocab learning techniques before, give them a go; they may just be the hook that you need to remember your first few hundred words in a new language. And a bit of silliness is always welcome!
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